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Application with enterprise grade capabilities

WebEngage Review

WebEngage is a full-stack marketing automation and customer data platform for enterprises. The platform is uniquely designed to help consumer businesses retain their existing users by delivering data-backed, hyper-personalized communication across multiple channels at scale. The WebEngage dashboard comprises channels like Email, Mobile and Web Push Notifications, In-app Messages, SMS, IVR, Web Overlays, Facebook, and WhatsApp.

And allows marketers and product managers to easily create segments of users based on their behavioral data stored on the WebEngage dashboard. Marketers and product managers can further create cross-channel journeys to deliver campaigns to these segments.

The dashboard also has cohorts and funnels that help in measuring the retention and engagement metrics. Moreover, marketers and product managers can perform in-depth campaign analytics by measuring important metrics including revenue tracking.

The campaigns can also be A/B tested in order to optimize their efficiency. The platform is suitable for web as well as app engagement.


Free Trial , Quotation Based


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Marketing Automation Software Features

  • Lead Scoring
  • Multivariate Testing
  • Analytics (ROI Tracking)
  • Campaign Segmentation
  • Channel Management
  • Email Drip Campaigns
  • Landing Pages
  • Lead Management
  • Lead Nurturing
  • Website Visitor Tracking

Push Notification Software Features

  • A/B Testing
  • Analytics (Social Media)
  • Visitor Segementation
  • Push Automation
  • Mobile Notification
  • Web Notification
  • Visual Notification
  • Multi-channel Messaging
  • Notification Scheduling
  • Targeted Notification

Email Marketing Software Features

  • Contact Management
  • Multivariate Testing
  • Auto-Responders
  • Click-through Tracking
  • Drip Campaigns
  • Event Triggered Email
  • Mailing List Management
  • Spam Check
  • Template Management
  • A/B Testing
  • Drag and Drop Editor
  • List Segmentation
  • Real-time Email Editor
  • Click Map
  • Email Scheduling
  • Predesigned Email Templates
  • Mobile App
  • Document Library
  • Contact List Import
  • RSS to Email
  • Free Stock Photos
  • Sign Up Forms
  • Send Time Optimization
  • Delivery by Time Zone
  • Abandoned Cart Email
  • Google Remarketing Ads
  • Facebook Ads
  • Instagram Ads


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Q. What is WebEngage used for?

WebEngage is Marketing Automation Software. WebEngage offers the following functionalities: Lead ScoringMultivariate TestingAnalytics (ROI Tracking)Campaign SegmentationChannel ManagementEmail Drip CampaignsLanding PagesLead ManagementLead NurturingWebsite Visitor TrackingLearn more about WebEngage features.

Q. How much does WebEngage cost?

WebEngage provides a custom pricing for their software. Learn more about WebEngage pricing.

Q. Does WebEngage offer a free plan?

No, WebEngage does not offer a free plan.Learn more about WebEngage pricing.

Q. What are the top alternatives for WebEngage?

Here`s a list of the best alternatives for WebEngage: MoEngageCleverTapActiveCampaignMarketoSharpSpring

Q. Does WebEngage provide API?

Yes, WebEngage provides API.

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Photos: WebEngage

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